KBO NEW CI
In 2013, KBO announced the new Corporate Identity (CI). The new KBO CI reflects the characteristics of the original KBO CI while successfully pursuing evolution and innovation.
The original KBO CI has been trademarked since the year of 1982 when KBO was established.
The colors of the new KBO CI represents Samtaegeuk (a unique Korean symbol consisted of red, blue and yellow) to express baseball being the number one sport of Republic of Korea, widely loved by the whole nation.
The new CI is shaped after a baseball to inhere its dynamic values; and the diamond shape in the center symbolizes the baseball ground where the game comes to life.
Use vertical KBO signature as default signature.
Complete signatures are used on formal/unfamiliar occasions, and single signatures are used when space is limited.
COLOUR BACKGROUND IMAGE
COLOR BACKGROUND SIGNATURE
Use vertical KBO signature as default signature.
Color background signatures are used when standard signatures do not fit.
COLOR BACKGROUND IMAGE
Use vertical KBO signature as default signature.
Single color signatures are used only for single-colored printing materials. Changing to a gray scale is prohibited.
COLOR BACKGROUND IMAGE
CLEAR SPACE AND MINIMUM SIZE
Use vertical KBO signature as default signature.
Single color signatures are used only for single-colored printing materials. Changing to a gray scale is prohibited.
Minimum recommended size : 6.5mm
Minimum recommended space : 0.2X of height of symbol